Proposal

Proposal

Stewardship pilot for [CHURCH NAME]

A 90-day, no-penalty pilot to disciple stewardship in your members' phones — every paycheck, every transaction, every Sunday. Biblical, behavior-based coaching that helps your people honor God first in their finances, crush debt, and cut wasteful spending.

Beta phase · Founding Partners

A trusted cohort from [CHURCH NAME] — pastoral staff and early-adopter members. Free for 90 days. Honest, direct feedback that shapes the rollout.

Up to 50 members

Pastoral team + early adopters close to [CHURCH NAME]. People who can give us direct, brutally honest feedback on what's working and what isn't.

Features they get

Money Map, AI stewardship coaching, debt crusher, “worth-it?” spending game, GivingPower™ with Dynamic AutoGiving™ tied to your giving platform.

Timeline

Starts [DATE] and runs up to 90 days. After validation, you decide whether to continue with a full deployment. No penalty to end.

Full rollout · Year one

At day 90, you decide. If the Beta metrics aren't there, the pilot ends with no penalty. If they are, we go straight to full rollout — every attender at [CHURCH NAME] gets access, Founding Partner pricing locked for life.

Year-one aim

5% of [CHURCH NAME] becomes new recurring givers.

At [ATTENDANCE] weekly attendance and a $50/month average gift, that's $[5% × ATTENDANCE × $50 × 12] in new annual recurring giving — multiples of the kit's cost. Conservative scenario; the ceiling is meaningfully higher.

Metrics & approach

Every claim we make is measurable. Exposure groups vs. holdouts so we can attribute the lift honestly — no marketing slop, no inflated numbers.

  • Recurring-giver lift — % of attenders giving on a recurring schedule, measured against a matched holdout. Target: +5 percentage points in year one.
  • Stewardship Score adoption — % of pilot members who connect a bank account and engage the Money Map weekly. Target: 60%+.
  • AutoGive activation — % of pilot members who set up Dynamic AutoGiving™ in the first 30 days. Target: 30%+.
  • Debt-crushed dollars — sum of additional principal payments members make using the Debt Crusher tool.
  • Qualitative testimonies — five named member stories at the 90-day mark.

What we’re asking

Three things to launch Beta:

  1. A green light from [EXECUTIVE PASTOR NAME]. Founding Partner pricing locked for life ($0.49/attendee/mo, ~70% off list). No transaction take-rate. Annual contract, leave any year.
  2. Names for the Beta cohort. Up to 50 members — staff, board, ministry leaders, trusted early adopters. We handle onboarding.
  3. 30 minutes with the pastoral team in week one. Just to align on what stewardship looks like for [CHURCH NAME] specifically — we tune the coaching voice to your context.

Founder commitment

I’ll be in the room for every onboarding, every metrics review, and every escalation through the 90 days. This isn’t outsourced to a CS rep. If the kingdom result isn’t there at day 90, we don’t deserve year one.

[FOUNDER NAME]

Founder, Stablish

[email@stablish.io] · [phone]

“Whoever sows generously will also reap generously.” — 2 Corinthians 9:6